Privacy Policy

Last Updated: June 3, 2026

At Ivory Group, we respect your privacy and are committed to protecting the personal data you share with us. This Privacy Policy outlines how we collect, use, maintain, and disclose your information when you visit our website (https://ivoryrealty.in/), use our services, or interact with us regarding our residential real estate developments in South Kolkata.


1. Information We Collect

We collect information to provide better services and real estate solutions to all our users. The types of information we gather include:

  • Personal Identification Information: Name, email address, phone number, and physical address submitted via site visit requests or enquiry forms.
  • Account & Profile Data: Preferences, details about your property requirements, and user configurations if you register or interact with our portals.
  • Usage & Technical Data: IP address, browser type, operating system, pages visited, time spent on our site, and cookie data.
  • Communication Records: A record of any digital messages, feedback, or documentation you submit through our contact layouts or booking systems.

2. How We Use Your Information

We process your data based on legitimate business interests, contractual obligations, and legal compliance. Your data is used to:

  • Provide, operate, and maintain our real estate information services.
  • Process and manage scheduled site visits, property enquiries, and brochure requests.
  • Improve, personalize, and optimize your overall experience on our platform.
  • Communicate directly with you regarding project updates, construction milestones, and customer support.
  • Send promotional materials or event updates relating to new launches (only with your explicit consent).
  • Comply with legal frameworks, regulatory compliance guidelines, and banking/documentation validation.

3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to monitor activity on our website and retain specific interface choices.

Cookie Type Purpose Management
Essential Cookies Necessary for core site functionality like secure form submissions and system navigation. Cannot be disabled via the preference banner.
Analytics Cookies Helps us understand how traffic moves through our site to optimize layouts and page speed. Can be opted-out via our cookie banner.
Marketing Cookies Delivers targeted, relevant project notifications based on your property interests. Requires explicit user consent to activate.

4. Sharing and Disclosing Your Data

We do not sell, rent, or trade your personal identification information to third parties. We may share your information only under the following strict circumstances:

  • With Trusted Service Providers: Third-party vendors who assist us in operating our website, conducting business operations, or servicing you (e.g., cloud hosting networks, automated CRM platforms, or analytical tools).
  • For Legal & Regulatory Compliance: If required to do so by law, court order, or in response to official legal requests by statutory bodies such as the West Bengal Real Estate Regulatory Authority (WBRERA).
  • Business Safety: To detect, prevent, or otherwise address security issues, fraud prevention, or critical technical vulnerabilities.

5. Data Security & Retention

We implement rigid technical and organizational security measures designed to safeguard your personal data against unauthorized access, loss, alteration, or disclosure.

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with our operational legal obligations, resolve corporate disputes, and enforce our project agreements.

6. Your Rights Regarding Personal Information

You possess distinct data protection rights regarding the information you provide to us:

  • Right of Access: The right to request copies of the personal data we currently hold for your profile.
  • Right to Rectification: The right to request that we correct any details you believe are inaccurate, outdated, or incomplete.
  • Right to Erasure: The right to request that we remove your personal information from our active communication databases under certain legal conditions.
  • Right to Object: The right to object to our processing of your data, particularly regarding marketing phone calls, emails, or text alerts.

7. Regulatory Compliance Notice

Our developments are fully compliant with regional real estate tracking laws. For your reference, our registered projects include proper regulatory clearances, such as WBRERA Registration Number: WBRERA/P/KOL/2023/000867 for Ivory The Icon.

8. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how your data is handled, please contact our administrative office: